BuiltWith is a nice tool for technographic data, but it's not always the perfect fit for every team. Whether it's the price tag or a need for more integrated sales features, many are looking for an alternative that better suits their workflow.
Finding the right tool means looking beyond just technology detection. It's about finding a platform that supports your entire lead generation process without breaking the bank.
This guide explores 7 of the best BuiltWith alternatives, with a special focus on tools that empower sales teams to not only find companies using specific technologies but also to engage them effectively.
What This Article Covers
- What to Look For in a BuiltWith Alternative
- An In-Depth Look at 7 Alternatives to BuiltWith with Pricing and Feature Comparisons
- A Detailed Breakdown of Datablist as the Top Alternative
What Makes a Good BuiltWith Alternative
When evaluating BuiltWith alternatives, it's easy to get lost in feature lists. For sales and marketing teams, however, two factors often stand out as the most critical for success: a reasonable price and a connected ecosystem. Let me explain:
Low Entry Price
Most tools like BuiltWith are priced for big companies, leaving startups and solo founders out. A good alternative should offer a reasonable entry point.
This isn’t about getting a cheap deal. It’s about proving the ROI upfront, and scaling up only when you already know that the tool delivers real value (it’s also easier for budget approvals)
Connectivity
Tech stack data alone won't fill your pipeline. The real game-changer? Platforms that help you expand that knowledge into revenue opportunities.
What this means: Skip the integration nightmares and tool-switching fatigue. Your ideal platform should be connected to the essentials you need to find prospects, their contact information, and AI integrations that let you cut project timelines in half.
7 of the Best Alternatives to BuiltWith
Now that we know what to look for, let's dive into the top contenders. We'll examine each tool's greatest strengths, weaknesses, key features, and pricing to help you make an informed decision.
No.1 BuiltWith Alternative: Datablist
Datablist isn't just a technology lookup tool; it's a complete lead generation platform. It leverages Wappalyzer's powerful detection engine and surrounds it with over 50 data enrichment and automation tools, creating a single hub for sales and marketing workflows.
Key features of Datablist
- Technology Finder: Create lists of companies that use specific technologies, including the version number.
- 50+ Data Enrichments: Go beyond technographics with:
- Company & Contact Data Enrichment
- Email and Phone Finders
- Sales Navigator Scraper
- AI Scraping Agents
- Excellent Support: Get help from real experts who understand your lead gen.
- Low Entry Point: Get started without a massive financial commitment.
Check here our article on how to find websites using Shopify 👈🏽
Datablist Pricing
Starts at $25/month.
What sets Datablist apart from the other BuiltWith alternatives is that it’s built for teams that need more than just a list of websites. It's designed to take you from identifying a target technology to having a fully enriched list of contacts ready for outreach.
📘 Datablist Summarized in 38 Words
Datablist is a no-code data cleaning, enrichment, and automation platform that allows you to access 50+ data providers (including Wappalyzer for technographic data), 8 LLMs, 3 different AI agents, workflow automation features, and more. Without hurting your wallet.
No.2 BuiltWith Alternative: Wappalyzer
Wappalyzer is a big player in the technographics space and the engine behind several other tools on this list. It specializes in one thing and does it very well: identifying the technology stacks of millions of websites.
Key features of Wappalyzer
- Technology Lookups: Check the tech stack of any website.
- List Building: Create targeted lists of websites based on the technologies they use.
- Website Alerts: Get notified when a website adds or removes a particular technology, signaling a potential opportunity.
Wappalyzer Pricing
Starts at $250/month.
For teams that need pure, high-quality technographic data and have the means to integrate it into their own systems, Wappalyzer is a good choice.
📘 Datablist: The Power of Wappalyzer, Plus More
Datablist integrates Wappalyzer's technology directly into its platform. This means you get the same high-quality technographic data but within a much broader and more affordable lead generation ecosystem (no need for a $250 subscription)
No.3 BuiltWith Alternative: SimilarTech
Similarweb is a massive market intelligence platform, and SimilarTech is its technographics arm. It's an enterprise-focused BuiltWith alternative that provides deep insights beyond just what tech a site uses, tying it into web traffic and other market data.
Key features of Similar Tech
- Extensive Filters: Drill down into technographic data with a wide range of filtering options.
- Integrated Contacts Database: Find potential contacts within the companies you identify.
- CSV & CRM Enrichment: Enrich your existing lists and systems with their technographic data.
Similar Tech Pricing
Starts at $129/month.
This tool is best suited for large organizations that need a holistic view of a company's digital footprint and have dedicated teams to analyze the data.
No.4 BuiltWith Alternative: Ful.io
Ful.io is a technographic data platform with a clean, modern interface. It positions itself as a straightforward tool for sales teams looking to quickly identify accounts and emails.
Key features of Ful.io
- Technology Lookup: Identify the tech stack of any website.
- Email Finder: Discover contact information for potential leads.
- API Access: Integrate Ful.io's data directly into your own systems.
Ful.io Pricing
Starts at $149/month.
Ful.io is a solid choice for teams who prioritize simplicity and design, and whose needs are covered by its core set of features.
No.5 BuiltWith Alternative: Hunter Technology Lookup
Hunter is widely known for its email finder, but it has expanded its offering to include a full outreach platform, complete with a technology lookup feature integrated into its B2B contact database.
Key features of Hunter
- Email Finder: Discover contact emails for your prospects.
- Email Sequencer: Create and manage outreach campaigns.
- Technology Filter: Filter the B2B contact database by technologies used.
Hunter Pricing
Starts at $49/month.
For sales teams already using Hunter for email finding and outreach, its technology filter is a convenient add-on.
No.6 BuiltWith Alternative: StackCrawler
StackCrawler is a newer entrant that focuses squarely on providing technology stack information. Its clean interface and straightforward approach make it easy to find companies based on the technologies they use.
Key features of StackCrawler
- Technology Stack Identification: See what technologies any website is built with.
- Theme Finder: A unique feature that lets you find companies using specific design themes (e.g., Shopify themes).
- Simple and Straightforward UI: Easy to learn and use from day one.
StrackCrawler Pricing
Starts at $79/month.
This tool is ideal for users who need a no-frills, dedicated tool for identifying tech stacks without the complexity of a full sales platform.
No.7 BuiltWith Alternative: WhatRuns
WhatRuns is different from the others on this list. It isn't a sales intelligence or lead generation platform. It's a simple, free browser extension that shows you the tech stack of the website you're currently visiting.
The Bottom Line
When you're looking for technographic data, you're often choosing between the two giants: BuiltWith and Wappalyzer. They have the most recognized data. However, the best tool for you depends entirely on your specific use case.
Other alternatives can offer a much better fit, especially if your goal is lead generation.
If I were to recommend one solution, it would be Datablist.com. Here's why:
- It has more features around lead generation, AI scraping, and automation than any other tool on this list.
- It is incredibly easy to use, turning complex workflows into simple, manageable steps.
- You can get started for as little as $25, making it accessible for teams of any size.
It provides the power of a dedicated technographics tool inside a complete sales and marketing platform, giving you everything you need to find and engage your ideal customers.
Frequently Asked Questions About BuiltWith Alternatives
What Are the Best BuiltWith Alternatives?
The best alternative depends on your needs. For an all-in-one lead generation ecosystem that includes powerful technographic, account, and contact data, Datablist is the top choice. It combines live enrichment with AI and automation at a relatively low entry price.
What Is Similar to BuiltWith?
Wappalyzer and SimilarTech are the most similar to BuiltWith in terms of providing large-scale technographic data. Wappalyzer is a direct competitor focused purely on technology detection, while SimilarTech offers it as part of a broader market intelligence platform.
Is There a Free Version of BuiltWith?
BuiltWith offers a very limited free lookup feature on its website. For a completely free tool to check individual websites, the WhatRuns browser extension is an excellent option, though it lacks list-building capabilities.
What Is BuiltWith Competitor Analysis?
This refers to using BuiltWith to identify the technologies your competitors are using. This can reveal their marketing stack, e-commerce platform, or analytics tools, giving you insights into their strategy and operational capabilities.
How Accurate Is Website Technology Data?
Accuracy can vary. Major platforms like Datablist, Wappalyzer, and BuiltWith are generally very accurate for common technologies. However, custom-built or heavily modified technologies can sometimes be misidentified or missed. It's always a good practice to verify key data points.
Can I Find Company Contact Information With Technographic Data Tools?
Some tools, like Datablist, SimilarTech, and Hunter, integrate contact databases or email finders. Others, like WhatRuns and StackCrawler, focus solely on technographics, requiring you to use a separate tool to find contact information.
What’s the Difference Between Technographic and Firmographic Data?
- Firmographic data describes a company's attributes: industry, revenue, employee count, location, etc.
- Technographic data describes the technologies a company uses: their CRM, marketing automation platform, web server, etc.
Combining both gives you a much more detailed picture of a potential customer.