Use an enrichment to add information to items already in your collection. For example, start with a Website property, choose an enrichment that accepts a domain, map its returned company details to output properties, and run it on a small sample before processing the rest of the view. If you are choosing a provider or platform, the enrichment-tool comparison explains how to test the same records and count accepted results.

Open a collection and click Enrich to browse the catalog. You can also clean existing values or translate text in related workflows.

Open enrichments
Open enrichments

Note
Enrichments are only visible to registered users. Click here to create an account for free.

Enrichment Sections

A drawer with all available enrichments is displayed.

Enrichments Listing
Enrichments Listing

The current catalog includes these sections:

  • All - Browse the full catalog
  • Companies - Organizations enrichments
  • People - Contact and Email enrichments
  • Translations - Text translations using Google Translate, Deepl, etc.
  • Places - Enrichments for reverse geocoding or address parsing
  • AI - Enrichments connected with ChatGPT or other machine learning models
  • URLs - Get metadata or other information from URLs
  • CRMs - CRM-related actions
  • Automation Utils - Utilities for automated workflows

How it works

Enrichments take one or several properties as inputs and return values for output properties. The input can vary by item, while settings such as a chosen model apply to the run.

Map returned values to new or existing properties. Check the output mapping and the existing-data rule before running, especially if those properties already contain values.

When the enrichment runs, Datablist loops on each of your items. For each item:

  • Datablist takes the data from the input properties for the item.
  • This data is sent to the enrichment service with the setting values.
  • The result is saved into the output properties.

Credits system

Some catalog actions are free; others consume credits or require a paid plan. Check the action's cost and settings before a large run. If you need more credits, see the credits guide for current allowances and top-up options.

Enrichment cost
Enrichment cost

Premium Enrichments

Plan access and credit cost are separate checks. Some credit-consuming enrichments, such as Name Parser, are available to eligible free-trial accounts using their starting credits. Other enrichments require a paid plan. Check the selected enrichment and your trial eligibility rather than assuming that a credit charge always requires a subscription. Automation and custom API enrichment require Growth; compare plans for those features.

Premium Enrichments
Premium Enrichments

👉 Continue with our documentation on how to run an enrichment.

FAQ

I have an idea for a new enrichment

Great! I love to learn about new use cases and new enrichment. Please contact me using this contact form. Or just book a meeting on my Calendly.

Can I code my own enrichment?

On Growth, use Custom API Enrichment to connect an external API to collection properties. For a one-off transformation, Run JavaScript is another option; external requests from JavaScript depend on plan access and the target API's browser CORS policy.